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The Secret To Pricing Your Home To Sell!

The Secret To Pricing Your Home To Sell!

Here is the secret to pricing your home to sell - Contrary to popular belief, when selling your home its value is determined by one thing and one thing only..... what a ready willing and qualified buyer is willing to pay for it. No more and no less. Many sellers argue that their home has an insurance replacement value, or an appraised value, or a tax assessed value, but unless your insurance agent, your banker, or your tax assessor is willing to write you a check for the home - guess what?... None of that matters. truth is, A home without a ready willing and able buyer has no value in the market place...PERIOD!  Sure it might have a value to you the seller, and it might have a value to your banker, and to your insurance agent, and to your appraiser. But none of these people want to buy your home!

So here in lies the trap... As a seller,  you want to price your home to get as much of a return on one of your largest investments of your life as possible. Problem is many sellers have  the mistaken idea that they can hold out for an inflated price and eventually the market will come to them. Unfortunately, this is Wrong!  Buyers are under no obligation to buy any particular home, and no amount of marketing, open houses, websites, or signage will motivate a buyer to purchase an overpriced home. Why? Because they can buy one of your neighbors homes for less! This reveals one of the most important considerations in pricing your home - Price VS Time.